Webinar: Consumer Product Manufacturing and Customer Loyalty

In a 20 minute webinar designed for Consumer Products manufacturers, but applicable to all businesses, LRC’s Aldy Keene guides you through why you should measure their relationships with customers and what you can learn from this kind of research.  Using this information, he helps identify if your main challenge in obtaining greater share from those customers is a […]

Webinar: Developing Better Strategies through Effective Member Research

Join Matt Braun, VP Client Services at Loyalty Research Center, as he presents a webinar with 123Signup on March 10th from 1-2 PM EST.  In this webinar, Developing Better Strategies through Effective Member Research, Matt will guide you in how to: • Develop more effective survey methodologies • Create survey questions that lead to actionable information • Give […]

loyal customers

3 Benefits of Giving Back to Your Loyal Customers

As we find ourselves firmly in the biggest shopping season of the year, holiday specials and deals have been floating across my screen from various retailers to which I subscribe. “20% discount for new customers only!” and “$10 off your first purchase of $25+ with us!” are common slogans that I see hitting my inbox. From […]

exit plan

Aldy Keene on “The Exit Plan Show”

Loyalty Research Center’s Aldy Keene spoke with Norman Hood from “The Exit Plan Show.”  Norman travels across the country to interview top advisers to help business owners enjoy more personal freedom, grow companies faster, and transition ownership seamlessly when the time comes. Aldy spoke to the most important area of focus in a business: the […]