Loyalty
Research Center:
Our Products
& Services
At
the Loyalty Research Center we have developed a research
methodology, which focuses on customer loyalty and customer retention. Below are a
couple of examples of how our approach has had a significant impact on
business performance:
- A large business-to-business service provider uses our services to
attain the highest customer retention rates in a very high-churn
industry.
- A well-known domestic manufacturer used our services to understand
which of its competitors' customers were most vulnerable and,
therefore, the most valuable to pursue. Our services allowed their
sales force to target these customers resulting in 7.5% new business
growth within six months in a no-growth industry.
We accomplish this by giving you focus - clearly setting out priorities
for improvement that will most positively affect customers' behaviors.
Examples of our services include but are not limited to:
- Major Account Audits
- Customer Satisfaction & Loyalty Measurement
- Customer Relationship Assessments
- Customer Value Assessments
- Employee Satisfaction & Loyalty Measurements
- Stakeholder Relationship Tracking
- Lost Customer Analysis
- New Customer Analysis
- Vulnerable Customer Analysis
- Segmentation Analysis
- Prospect Analysis
- Communication Assessments
- Internal Metrics Assessment & Design
- Deployment and Integration
The Loyalty Research Center staff will help you evaluate which
of these services is appropriate for your specific needs. Our staff will
then customize the design to your individual requirements, manage the
program, deliver the results and recommendations, and assist you in
integrating and deploying the results into your organization. We help you
create change!
For more information contact:
Loyalty Research Center
931 East 86th Street, Suite 120
Indianapolis, IN 46240
Tel: (317) 465-1990
Fax: (317) 465-1991
Email: LSeibert@loyaltyresearch.com
web: www.loyaltyresearch.com
