Unlock the Full Potential of Your Investments with LRC’s Strategic Insights

In the dynamic world of middle market private equity, maximizing the value of investments is paramount. At Loyalty Research Center (LRC), we understand that a company’s customer base is its most valuable asset. However, traditional Voice of the Customer (VoC) approaches often leave critical pieces of the puzzle undiscovered.

LRC goes beyond conventional methods by providing tailored strategic input that integrates attitudinal evaluations of customer experience with comprehensive company performance metrics and descriptive customer data. Our advanced analytics capabilities extract powerful insights, empowering middle market private equity firms to make informed decisions at every stage of the investment lifecycle.

From rigorous pre-deal due diligence to post-transaction growth strategies, LRC delivers critical insights into systemic risks and untapped opportunities. Our suite of services includes:

  • Customer Due Diligence: Uncover hidden risks and growth potential within target companies’ customer bases.
  • Customer Loyalty, Growth, and Lifetime Value (CLV): Quantify the true value of customer relationships and identify strategies to enhance loyalty and drive growth.
  • Predictive Analytics:Anticipate market trends and customer behavior to stay ahead of the competition.
  • Prospect Identification: Identify high-potential investment opportunities based on data-driven insights and market intelligence.

As the trusted partner of several renowned middle market private equity firms, LRC’s services have played a pivotal role in facilitating successful transactions across diverse industries. Elevate your investment strategy with LRC and unlock the full potential of your portfolio.

Ready to take the next step? Contact us today to schedule a consultation and discover how LRC can drive success for your firm.

“Validating customer asset value is as important as analyzing financial performance when evaluating potential investments.  Loyalty Research Center has been an outstanding partner in conducting customer due diligence and tracking strategic metrics.”

Featured Resources

Aldy Keene – President & CEO

An economist and recognized thought leader in the area of stakeholder relationship measurement and management, Aldy leads a team of engagement managers, researchers, program managers, and consultants to deliver exceptional value to clients.

As the founder of LRC, Aldy consults with Private Equity clients across a host of industries and manages the statistical modeling for all engagements.

Aldy holds an A.B.D. from the University of Chicago in Economics.