During a merger or acquisition, the diligence process is focused on risk: are there any financial indicators of failure? Companies that go above and beyond in assessing risk go beyond the financials and look at customers to uncover risks and possible opportunities. Several times, we have heard customer interviews are done infrequently at best, or …
3 Types Of People You Need To Talk To During Your Due Diligence Read More »
Do you and your team find yourselves in “crisis mode,” tending to customers that defect, seemingly out of nowhere? Is your organization surprised when a customer expresses interest in growing with you? Do account managers spend more time putting out fires than growing accounts? If so, your internal culture may be reactive. Reactive organizations are …
If you’re a budget-conscious organization and/or are looking for deeper insights from your customers or members, consider virtual focus groups: Our recent work has allowed recent clients to talk to particular customer and member segments across wide geographies. The result is quick, valuable, and actionable information to drive change in their organizations.
We have clients ask all the time how they can drive customer-centric organizations with limited resources and budgets. Can you relate? If you are a CX professional, an organization trying to drive customer-centricity with your employees, or maybe a leader dedicated to putting your customers first, you should be celebrating 2018 CX Day. It’s free! …
Edited Transcription: As you think about ways that your members can get involved in your advocacy efforts, we tend to break it down into three categories: time, talent, and treasure. Some of the more successful associations that have been successful in engaging and getting their newer, younger members involved are thinking outside the box on …
Loyalty Learnings #16: Involve Your Members In Advocacy With Time, Talent, and Treasure Read More »
