This is part two of a three-part series on employee engagement. Click here to read part one or here to skip to part three. So far, you’ve learned why it is important to not only understand your customers and what drives their behaviors, but also to understand your employees and what drives their engagement. There are …
Are Your Employees M.A.D.? Part 2 of a 3 Part Series on Employee Engagement Read More »
In almost every industry publication, it is likely that you’ve seen a lot about employee engagement recently. It’s becoming a new buzzword that has attracted a lot of attention. And it’s about time! Understanding your customers’ behaviors is critical to a business’ success. At LRC, we believe it so much that it is part of …
Are Your Employees M.A.D.? Part 1 of a 3 Part Series on Employee Engagement Read More »
Welcome back! This week, Matt Braun is covering some highlights from the book, The Challenger Customer, specifically that the average number of people involved in the buying process is steadily growing. What does that mean for your organization? In this video, Matt covers some implications for you, your organization, and your market. Check out the …
Loyalty Learnings #2: The Impact of Influencers During the Buying Process Read More »
Welcome to our first video in our Loyalty Learnings series! We are excited to launch this new video series where we will share interesting articles, books, and other information we come across from the week. Please subscribe to our YouTube Channel to stay informed! In this first video in the series, Aldy Keene describes findings …
Loyalty Learnings Series #1: Brand Positioning Changes Communication Strategy Read More »
Last week, LRC had the privilege of co-facilitating a discussion at the American Association of Medical Society Executives (AAMSE) annual meeting in Baltimore. My co-presenter was Jane Aguirre, Vice President of Membership & Alliances with the American Academy of Ophthalmology. Jane has been our client contact as we have conducted member research with the Academy …
AAMSE Recap – Member Satisfaction is NOT Member Engagement Read More »
